Moving Image Work


Nuffield Health
Brand identity showcase film for design studio, Handsome

 

Brief
To shoot and edit a short promotional video giving a top-level view of Nuffield Health's recent brand developments following its acquisition of gyms and expansion into more integrated healthcare packages.

Solution
This video was created to showcase the implementation of the new identity, bespoke typeface, new designs, websites, social media, signage and wayfinding, and new sub-brands: NuKitchen, NuSpace and NuCycle. The music and editing was designed to echo the upbeat sense of energy and rhythm that comes with a healthy and active lifestyle.

Completed under creative direction at / intellectual property of Handsome


Purpose
Showcase video
 

Brief
A short video that showcases some of Purpose's work and gives an overall introduction to the studio.

Solution
A video mainly comprising of animated versions of flat artwork mixed with some animated typography and various footage I shot around Purpose’s studio. This was cut together and set to music composed for Purpose.

 

Completed under creative direction at / intellectual property of Purpose


TP ICAP
Brand film
 

Brief
A brand film to announce the merger of Tullett Prebon and ICAP to form TP ICAP, the world’s largest interdealer broker.

Solution
Taking the concept of ‘Keeping markets in motion’ and the idea of observing the world and seeing the patterns, I used a variety of hyperlapse and drone footage set to dramatic music. I created animations and transitions with the shapes colours from their brand language and combined them with a series of simple statements to tell a story.

 

Completed under creative direction at / intellectual property of Handsome


Subsea 7
Interior graphics showcase film

 

Brief
A video to showcase the design and implementation of signage, environmental graphics within the Subsea 7 main offices.

Solution
Using a combination of filming, photographing and animating flat graphics, the video tells the story of how the themes and motifs of the brand were expanded into a 3D, environmental context.

Completed under creative direction at / intellectual property of Handsome


TP ICAP
Brand identity creation showcase film

 

The acquisition of ICAP by Tullett Prebon created the world's largest interdealer broker, TP ICAP. As a global firm of professional intermediaries, they play a pivotal role in the world's financial, energy and commodities market. A brand needed to be created that attracted new talent and reflected their position as pioneers within their industry.

Coming in to work with Handsome after their initial creation of a logo and theme of keeping ‘markets in motion’, I worked on developing a brand for them. This included:

  • Creation of an imagery style and graphic brand language,
  • Brand guidelines,
  • The conceptualisation and creation of a brand film,
  • Advertising, posters and a website, 
  • Environmental graphics for their offices and even a range of taxi liveries. 

This is a video I made to show some of that process

Completed under creative direction at / intellectual property of Handsome